Personal Information We Collect: When you visit the Site, we automatically collect certain information about your device, including information about your browser, IP address, time zone, and any cookies installed on your device. In addition, when you browse the Site, we collect information about the individual web pages or products you view, which sites or search terms referred you to the Site, and information about how you interact with the Site.
We refer to the automatically collected information as "Device Information".
We collect device information using the following technologies: - "Cookies" are data files that are placed on your device or computer and often contain an anonymous unique identifier.
For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org. - "Log files" track actions that occur on the website and collect data including your IP address, browser type, internet provider, referring/exit pages and date/time stamps. - "Web hosts", "tags" and "pixels" are electronic files that are used to record information about how you surf the website.
How do we use your personal data?
We use the order information we collect generally to fulfill all orders placed through the Site (including processing your payment information, arranging shipping, and providing you with invoices and/or order confirmations). In addition, we use this order information to: - Communicate with you; - View our orders for potential risk or fraud and - When you match the preferences you have shared with us, provide you with information or advertising regarding our products or services.
We use the device information we collect to help us search for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our website (for example, by generating analytics about how our customers browse and interact with website and to assess the success of our marketing and advertising campaigns).
Share your personal information We share your personal information with third parties to help us use your personal information, as described above.
For example, we use Shopify to run our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the website - you can read more about how Google uses your personal information here: https://www.google.com/intl/sv/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search or other lawful request for information we receive or otherwise protect our rights.
As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, visit the Network Advertising Initiative's ("NAI") education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising using the links below: - Facebook: https://www.facebook.com/settings/?tab=ads In addition, you can opt out of any of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/. Do Not Track Please note that we do not change our website's data collection and usage practices when we see a tracking signal from your browser.
Your rights If you are resident in Europe, you have the right to access the personal data we hold about you and to request that your personal data be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact details below. In addition, if you are a resident of Europe, we note that we process your information to fulfill contracts we may have with you (for example, if you place an order through the Site) or otherwise pursue our legitimate business interests listed above . Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States. Data Storage When you place an order through the Website, we will retain your order information for our records unless and until you ask us to remove this information.